Increasing your CIQ: The competitive Intelligence Edge

Título: Increasing your CIQ: The competitive Intelligence Edge
Autor(es): CALOF, J.
Ano de publicação: 1998
Local de acesso: Link
Assunto: Inteligência Competitiva
Descrição: CI has been proven useful for dealing with complex environments, and study after study has shown that CI has significant performance advantages. Unfortunately, it is doubtful whether more than nine percent of North American firms have world-class CI capability. And in Canada that number may be lower as the debate continues on whether to do CI and how to do it. In the meantime, many of Canada”s competitors have embraced CI ? world-class CI training and development is happening in France, Japan, Israel, Sweden, and Korea, to name just a few. The purpose of this article is to demystify competitive intelligence and lay out a new and exciting role for economic development agencies in the development and enhancement of their regions” intelligence infrastructure.